Tech Stocks Showcase: interCLICK, Inc. (OTCBB:CACN)Internet multi-channel, pay-for-performance network business
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Symbol: ICLK

Exchange: OTCBB

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Shares Outstanding: 35.9 million

Website: www.interClick.com/

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Market Potential

  • High industry growth forecasted for online ad network market
  • Unique, integrated multi-channel behavioral targeting platform approach to online advertising
  • Novel business model based on transparency offers advertisers differentiated value proposition
  • Leading independent ad display network (interCLICK)
  • Scarcity value –top public “pure-play”investment opportunity following recent sector consolidation
  • Significant potential for margin expansion
  • Total U.S. online advertising spending is expected to reach 9% of total media spending by 2010
  • The U.S market for ad networks is expected to grow at a 13% CAGRthrough 2010, driven by the shift in media budgets from offline channels (TV, radio, print) to the Internet$

News Feed

interCLICK Launches New Sales Offices in Chicago and San Francisco 7/23/2008
 
interCLICK Ranked 10th Largest Ad Network According to comScore Data 7/17/2008
 
interCLICK (OTCBB: ICLK ) Appoints David M. Garrity CFO 7/11/2008
 
[video] WallSt.net's '3 Minute Press Show' Features Executive Interviews and Highlights Recent Press for the Following: DPZ, MHP, CACN, FMNJ 7/3/2008
 
interCLICK Announces New Trading Symbol 7/3/2008
 
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Management Profiles

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interCLICK, Inc. Strategy

Customer Acquisition Network’s vision is to offer its advertiser customers an integrated, multi-channel Internet advertising solution designed to deliver on their insatiable demand for new customer leads and acquisitions. This multi-channel, pay-for-performance network solution will deliver advertisers high-volume, high-quality new customer conversions and the ability to refocus ad dollars quickly based upon ROI.

Presently, we are seeking to acquire leading Internet pay-for-performance networks, as well as develop organically-built distribution businesses. Following the acquisition of these key platform networks, we intend to fully-integrate the companies to provide our advertiser customers a single point of contact to manage their multi-channel pay-for-performance marketing campaigns and return-on-investment.

A few highlights of our strategy include:

  • Provide superior customer service by assigning a single account management representative to advertisers to help them manage their campaigns across multiple channels of distribution. This single account management representative will assist advertisers in managing the variables involved in pay-for-performance multi-channel campaigns including; offers, creatives, payout type, payout amount, and conversion rate.
  • Provide advertisers with the ability to manage their campaigns across multiple channels with a single reporting interface.
  • Implement behavioral targeting technology to drive scale and improved quality for advertisers and maximize inventory yield for publishers.

Growth Strategy

  • Increase revenue from existing customers
  • Improve CPMs via improved behavioral targeting capabilities
  • Expand advertising sales force throughout the U.S.
  • Recently expanded East Coast sales team with VP of Brand Sales
  • Looking to add offices in LA, SF and Chicago
  • Build out data management business of Options Media
  • Leverage email customer data within interCLICK display network
  • Add new channels organically and/or through acquisitions

Investors & Media Contact

CEOcast, Inc.
Daniel Schustack
phone: 212-732-4300

Disclaimer: Corporate Profile as prepared and approved by featured company. 

ECON Corporate Services, Inc.

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